Textul licitației

North America, comprising three in-person business-to-business (B2B) sales events connecting European destinations and travel suppliers with North American buyers; • Plan, execute, and evaluate a supporting communication and education campaign aimed at engaging a broader North American travel trade audience, promoting sustainable travel, and expanding sustainable programme offerings. ETC implements the project subject of this procurement in partnership with National Tourism Organisations of Nordic region. ACTIVITY 1: The contractor is expected to plan, organise, manage, and evaluate a series of three in-person business-to-business (B2B) sales events (together referred to as the roadshow). The roadshow is scheduled to take place in the cities of Seattle, Toronto and New York. The purpose of the roadshow is to create a platform that enhances awareness and showcases compelling reasons to